The Secret is Out…………………

Stila is coming to Sam McCauleys!!!  And we couldn’t be more excited!!



Stila is a carefree, whimsical cosmetics brand that was founded by celeb makeup artist Jeanine Lobell in 1994 – and in the 20 years since it’s launch it’s products and reputation have gone from strength to strength.  Stila is all about making up your own rules – about being impactful by using minimal products and it’s ethos is that make up should be easy, especially when you’re on the go.

And yesterday we were lucky enough to meet with Sarah Lucero, celeb makeup artist (a BIG fave of Victoria Beckham) and Global Director of Education for Stila, and we got to ask her a few questions about some key trends in makeup for Summer 2014!



According to Sarah, make up for Summer 2014 is all about splashes of colour, of sunbleached brights.  It’s a California Girl look using pops of lapis blue, aqua marine, and green with a white base – all bright colours but toned down by a milky undertone – like Stila Eye Shadow Pan in Cha Cha, or Jewel Shadow in Aquamarine and Blue Sapphire.


Sarah’s work on runway models for Rebecca Minkhoff and Alice & Olivia reflected this trend:

Image of Sarah Luceros work on the runway
Photos via Sarah Lucero Pinterest


Sarah also gave us an insider tip for applying shadow, which, if you aren’t already doing it,  is so clever you’ll wonder why you haven’t been doing it all along! – apply the shadow to your lash line first and then blend upwards and outwards.  This is because the place on your eyelid where you first place your brush leaves the most product, and so it’s easier to start low and then blend upwards!

Stila is coming later this Summer to Sam McCauleys Redmond Square Wexford, Manor West Tralee and Fairgreen Shopping Centre Carlow and you’ll be also able to buy online at

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